Ella Duffle - Magic Flash


Color: Magic Flash
Blue Steel
Deep Teal
Deep Violet

Your new ultimate studio bag or, the perfect weekender for your next getaway? (No wrong answer). Made in our all-new Magic Flash fabric, the Ella Duffle was designed as your reminder to always unleash your inner magic.

There are two editions to choose from:

Studio Edition: Includes a secret yoga mat sleeve.

Travel Edition: Includes a zippable pocket that converts to a luggage sleeve.

Note: The 2 sleeves do not come together on one bag

Features + Fit

• Secret yoga mat sleeve
• Separate zippable shoe compartment (water resistant)
• 1 outer box pleat zipper pocket
• 1 outer easy-access box pleat pocket
• Sturdy seatbelt strap handles with adjustable and removable crossbody strap
• 1 Inner zipper pocket
• 2 inner side mesh pockets
• 3 pen pockets
• 2 miscellaneous pockets
• 2 elastic X-straps to secure large water bottles (up to 64 fl oz POPFLEX bottles)
• Laptop pocket secured with velcro strap - Fits 13.5" laptop (measured diagonally)
• Inner key ring clip so you never lose your keys or your rings
• Fully lined
• Made in our Magic Flash fabric

• Bag: 18” (45 cm) wide x 12.5” (32 cm) tall x 8” deep (20 cm)
• Top Straps: 19.5” (50 cm)
• Adjustable Strap: 43” (109 cm)

Model Info
Materials + Care

Exterior: 80% Polyester, 20% Cotton
Interior: 100% polyester lining

Care: Spot Clean Only

Shipping + Returns

FREE SHIPPING in the U.S. on any order over $100!

Order amount: $0 - $99.99:
$7.95 U.S. shipping (+$2 for yoga mats or bags)
$13.95 International shipping*

Order amount: $100+:
FREE U.S. shipping
$19.95 International shipping*

*International shipping charges do not include customs and taxes which may apply in your country.

DELIVERY TIME: Please allow 5-8 days for delivery of your order if in the U.S. Please allow 2-5 weeks for international orders to arrive depending on each country's customs inspection and postal delivery practices.

RETURNS: We accept returns (excluding Final Sale items) within 30 days of purchase in unworn, unwashed condition with all tags and adhesive liners intact. U.S. returns will have a $5.95 return fee applied that covers the cost of shipping your return back, as we will be providing the shipping label. Your initial shipping charges will not be refunded, only the purchase price of the items you're returning will be refunded. For International returns, you are responsible for any shipping charges spent to mail your return back.

EXCHANGES: We offer free U.S. exchanges within 30 days of purchase to help you get your perfect fit (excluding Final Sale items). Items must be in unworn, unwashed condition with all tags and adhesive liners intact. Just select the exchange option and pick your new item from the available options in the drop-down menu. We offer exchanges for size, color, and style within that item's product category. At this time we are not able to offer exchanges for international orders as those must be returned.

Customer Reviews

Based on 183 reviews
Joy Hughes
Love this bag

Love the neoprene-like material, cool design, very comfortable to carry, contrasting silk fabric on inside…I can imagine using this bag forever.

Thank you so much for your review and we're glad that you liked it!

Kristine Malinowski
Good not great

Bag is nice but the first time I used the key ring it broke. The waterbottle pocket in the inside is kinda useless for waterbottles but my waterbottle is quite smaller than the ones they use. The fabric is great but the external zipper is a cheap plastic and then obviously the key ring broke.

Hi, I am a member of the POPFLEX Customer Love Team and I want to help with this issue. I have emailed you privately for more info. - Jess

I Love this Bag but...

This bag is super cute and the material is amazing. I really like all of the pockets and compartments that it has. However, my only complaint is with the yoga mat sleeve. I specifically bought this so I could carry my yoga mat with the built in sleeve. I have the extra thick Popflex Cloud Cusion mat (which I also love) and it won't fit at all into the sleeve for the mat. I've tried multiple times and ways to try to get it in there but it's just too thick to squeeze into that small sleeve. It's still a great bag but I just wish it would accommodate the thicker mat.

Thank you for your review and feedback. We are sorry that you are not completely satisfied with your purchase.

Perfect overnight bag!

This bag is perfect for short trips. I love the luggage sleeve, it seems to fit on all the luggage I've tried it on. The price is quite high but I am otherwise satisfied.

Thank you for your review! We appreciate you choosing our product!

Jenny Kim
Wish it were a little lighter

The fabric is so soft, I love the color (pink), and the design is so so pretty I’m very happy to own it! Only that it feels a little on the weighty side for bags. I used it for a weekend trip to my parents with my partner, and boy it felt like I was sinking into the ground. Tried it with another bag and it was a littler lighter, but I wanted to show off my new bag. I probably won’t be using it as regularly as I thought I would. One additional point to it though, the straps do their job well and surprisingly don’t dig in to my shoulders when the bag is heavy. Overall a lovely bag!

Thank you for your review and we do apologize if we haven't met your expectations this time. Rest assured that the team is working hard on our products and big improvements that will be helpful for our customers.

Virginia Guthke
Mixed feelings tbh

I really liked the idea of this big organized bag. It looks very good from the outside and can hold a lot of stuff, also the fabric is very nice and kinda waterproof. The keyring is awesome and so are the very nice pockets. It seemd perfect but after using it for a few days i discovered some things that are bothering me. The hooks of the shoulder strap are made out if plastic, wich is fine in most cases. But as soon as the bag is a bit heavy packed, like a whaterbottle(basically what it is supposed to be holding) the plastic hooks start to squeak with every move the bag makes. I think metal hooks would be better, especially for the price. The straps that are supposed to hold a waterbottle are to big for most bottles, even my 2liter bottle, causing it to fall out and defeat the purpose. Would be nice if it had 2 different sizes, for medium or big bottles. Also it looked way more stable than it is. If its around your shoulder u can access it, but the fabric is not sable enough to hold the bag nicely open or organize it that way. Maybe a hard fabric at the bottom would make it feel better. Overall i think it has a lot of great ideas and is nicely made, but in most usecases it feels a little hard to handle and the price seems of. If i had not get it in the 40% Sale i think my Review would have been worse, but for around 120€ its quiet okayish..

Thank you for this review and feedback! We are sorry to hear that you are not completely satisfied with your purchase.